Elisabeth McMillan is an equestrian business consultant and the owner/editor of EquestrianProfessional.com, a website that provides business and career support to professional equestrians. Equestrian Professional offers a wide array of horse business and marketing tools to help horse professionals run more profitable businesses, including a series of social media guides just for horse professionals, social media webinars and even an Equestrian Social Media Boot Camp on how social media can be best utilised by horse industry business owners. Equestrian Professional was recently recognised as a top ten finalist in the 2010 Equestrian Social Media Awards for Most Informative International website.
Elisabeth has extensive real-life experience with both equine and equestrian related business. She has worked with horse business owners, high profile equestrian athletes and a wide variety of equestrian oriented businesses, including companies such as Pure & Simple, Monaco Coach Company, Equestrian Designs and Patagonia Clothing Company. She also has 25+ years experience directly in the horse business. Elisabeth owned and operated a successful Hunter/Jumper barn in Santa Barbara, CA. During this time, she competed on the “A” circuit, owned and operated an onsite/online tack store, filmed and produced equestrian educational videos and imported and sold horses from Ireland, France, Holland, Switzerland, and Belgium. Elisabeth speaks for equestrian organisations and events all over the country.